What We Do Who We Are Philosophy & Technology Contact

Westrock

Asset Management

Journey Beyond the Noise
— What We Do

Investment Management and
Technology, Refined.

Westrock actively participates across thousands of global markets, leveraging decades of market expertise to capture opportunities others miss. Our proprietary strategies are built on discipline, adaptability, and a relentless focus on execution.

Markets evolve—and so do we. Our nimble trading approach allows us to respond decisively to shifting conditions while maintaining the stability and risk management that define our firm.

— Who We Are

Depth of Experience. Clarity of Purpose.

We are an investment management firm that deploys proprietary trading strategies on behalf of our founding family, partners, and select institutional investors. Our approach is grounded in discipline, powered by technology, and focused on sustainable performance.

Who We Are

We are researchers, engineers, commodity traders, and investors—driven by intellectual curiosity and a relentless focus on performance. Our methodical and rigorous process uses sophisticated insights intended to discover strong, repeatable returns for our investors.

— Our Story

Building on a Legacy of Excellence

70+ Years of Heritage

For more than 70 years, the Ford family has built businesses across telecom, data processing, commodity trading, banking, manufacturing, and others. Throughout our family's history, one factor has remained constant—lasting relationships are the cornerstone of our collective success.

2014 — Foundation

We founded Westrock to manage family and institutional capital with a singular focus: building world-class trading technology and infrastructure.

Today — Global Presence

We operate globally across thousands of markets, backed by proprietary systems and decades of operational experience.

— Philosophy

Our Approach to Markets

We believe the best solutions are deeply pragmatic. Our culture thrives on curtailing noise and focusing on solutions that are elegant in their simplicity and creative in their execution.

Westrock is genuinely passionate about innovation, propelling our technology to perform with stability under pressure while remaining highly adaptable.

Precision

Rigorous quantitative analysis drives every decision

Innovation

Constantly evolving our technology and strategies

Integrity

Transparent operations built on trust

— Technology

Elegant. Pragmatic. Creative.

Our technology stack—from proprietary execution algorithms and specialized hardware to enterprise-grade network architecture—represents a continuous commitment to innovation, performance, and measurable outcomes.

— Leadership

Meet Our Team

Scott Ford

Scott Ford

Co-Founder
Chairman

Sam Ford

Sam Ford

Chief Executive Officer
Chief Investment Officer

Brady Preston

Brady Preston

Partner
Chief Quantitative Officer

Mary Smith

Mary Smith

Chief Compliance Officer

Jeff Pascoe

Jeff Pascoe

Chief Risk Officer

Wallace Hattenhauer

Wallace Hattenhauer

Head of Technology Infrastructure

Eric Searls

Eric Searls

Portfolio Manager

— Contact

Get in Touch

Westrock Asset Management

4009 N. Rodney Parham Rd.
Fourth Floor
Little Rock, AR 72212